The Spectator reports:
ITV clearly hoped their latest documentary would be a shocking exposé of Reform. Their year-long investigation involved an undercover reporter infiltrating Reform HQ by securing employment there. Now that their full documentary has aired – after a week of drip-feeding extracts – we can safely say it is a damp squib.
Ameer Kotecha's conclusion is right:
Perhaps ITV could devote its clearly ample resources to interviewing in good faith people up and down the country that vote for Reform, to understand what they think and fear and feel. Or perhaps, if sting operations are their thing, they could conduct a year-long undercover investigation into the grooming gangs, the hate marches or anti-Semitism within the Green party. Scrutiny may be a broadcaster’s duty. But consistency is the test of its credibility.
But they don't want to do that as they might learn something useful about what people in the UK really think about real issues instead of cheap dirt digging that, as the article suggests, could throw up all sorts of nasty things whatever political party you dig into.